Sam currently lives in New York and works for 7-10 Music, an all-encompassing business that manages, consults, handles public relations and releases records for talent on all levels.  Before coming to 7-10 Sam worked at the boutique PR firm Press Here Publicity where he handled tour and local press for multiple artists.  At both 7-10 Music, and Press Here Publicity, Sam has been a vital part in creating an online initiative to take advantage of new media opportunities in the press world.  Sam graduated with a degree in business, emphasis on music management, and a minor in public relations and also interned with Rough Trade and Sanctuary management before moving to New York. Sam is very excited about Archiculture and equally as excited to work with a young and focused team.